The Importance Of Intellectual Property To Investors

Intellectual property (IP) plays a crucial role in the investment world. Investors are interested in companies with strong IP portfolios as it can be a valuable asset that contributes to a company's competitive advantage and long-term profitability. IP includes trademarks, patents, copyrights, and trade secrets that provide legal protection for innovative ideas, products, and processes. Companies with strong IP portfolios are more likely to...

The Increase In Cybercrime & How To Protect Your Business

Worried about how secure your business is? You should be: Cybercrime has increased by 600% since the COVID-19 pandemic. Cybercrime includes a wide range of illegal activities that are conducted via digital devices, computers or computer networks, such as ransomware, phishing and other social engineering attacks, and identity theft and fraud. There are millions of types of ransomware, malware that is designed to encrypt data on a computer; it...

Tips To Successfully Secure Your Funding Round

Securing a funding round is a critical step for any startup or business, and there are several key strategies to ensure success. Firstly, having a clear and compelling pitch that effectively communicates your business's value proposition is essential. A well-prepared pitch deck can provide the necessary information and credibility to attract investors. Secondly, building strong relationships with potential investors can help establish trust and...

How GPS Can Help Your Business

Small businesses can benefit from GPS tracking in a variety of ways. For instance, GPS tracking can help businesses keep track of their assets and inventory, monitor employee productivity and performance. It could even improve customer service through more accurate delivery estimates. Additionally, GPS tracking can help businesses optimize their operations, such as route planning and fuel consumption, which can result in cost savings and...

How to Maximize Your Visual Merchandising

Visual merchandising can help increase customer engagement as well as brand loyalty in your store. If you are interested in learning how to maximize your visual merchandising efforts check out the resource below. It has 12 different tips for visual merchandising. Infographic created by Clover, a retail POS system company

Pros And Cons Of Hiring A Freelancer vs. A Full-Time Employee

Freelancing has seen a significant rise over the last decade. In 2020, more than 59 million people were freelancing in the United States. With the upsurge of talent available in the “gig economy,” companies are finding hardworking professionals whose position allows them to moderate their hiring budget and beyond. Here is a brief look at what to expect when hiring a freelancer over a full-time employee. Businesses large and small rely on...

Save your business from cyber-attack with these tips

We all are living in 21st century which has now become fully digitized and technology-driven right. With the advancement in technology, the rise in cyber-attack can also be seen at a major level right. There is no doubt that people have been adopting technology and advanced methods to expand their business enhance productivity right. however, one should never ignore the cyber-attack on business as well. As a businessman, if you’re worried...

Mistakes you must avoid in e-commerce accounting

Accounting is all about numbers and numerical terms right. The fact is that mistakes tend to happen in accounting field as this business is associated with figure and numbers. You never know when you end up making mistakes in accounting field. So, the concerning matter here is that if you’re into e-commerce accounting, there are some mistakes that you must avoid committing. Unfortunately, accounting is that area that no one can ignore....